2010 Maybach Zeppelin - Auto Shows

With just 317 units built in 2008, it seems that the hype about Maybach—if there ever was any—is dead. The slow-selling ultra-luxury sedan is based on the last-generation Mercedes-Benz S-class (W220), and Daimler bravely keeps adding new colors and model versions, such as the $1.35 million Landaulet and the 604-hp 57S and 62S.

While Rolls-Royce will bring a smaller model to this year's Geneva auto show, Maybach serves up an even more powerful variation of its theme, complete with a historic nameplate. The Maybach Zeppelin makes a whopping 632 hp, comfortably above its only true competitors, the Rolls-Royce Phantom and the Bentley Arnage Final Series. Maximum torque is still limited to 738 lb-ft in order to protect the five-speed automatic. Top speed is governed at 171 mph on the short-wheelbase Maybach 57 Zeppelin and 155 mph on the long-wheelbase Maybach 62 Zeppelin.

The Zeppelin gets special 20-inch wheels in what Daimler calls a "chrome shadow finish." We believe this top-deck car's new, edgier exterior mirrors will replace the round, decidedly 1990s units on lesser Maybachs. The exhaust tips now number four, and the taillights are darkened. Specific to the Zeppelin is the shoulder line painted in Rocky Mountains light brown, but you can have your Maybach painted any other color as well, if you insist. The hood ornament is altered with Zeppelin lettering. The recommended interior color combination is California Beige with Stromboli Black. The wood is finished in piano black, and your feet rest on lambswool carpets.

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